In the spring of 2012, the station wanted to experiment with new logo possibilties. The idea was to take the “made in oregon” sign and put a KBVR FM twist on it. Shown are the three directions I took with the help of an upper level employee in the building. Together, we created a KBVR FM logo the echoed the Oregon past it stemmed from, but had a flare of it’s own to share.